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Historically, the business world has been divided relatively strictly into two separate areas; pre-sale and post-sale. Recently, however, more professionals are becoming wise to the fact that this is not only a poor way of thinking about business but is also harmful to companies. This conventional but damaging thought process has created two distinct groups of workers when it comes to business-customer relationships; sales for the pre-sale, and customer service for post-sale. 

The second annual EuRA Global Conference took place in November in Dubai. Following on from our first Global event in Cape Town, we took the same successful formula and invited speakers with terrific experience in their fields to look at the challenges and opportunities of working in the Middle East.  The Gulf Cooperation Council (GCC) countries made up the nationalities of the majority of our delegates and we were delighted to welcome many first time guests to a EuRA event.  

The EuRA RMC DSP Forum is tasked with the tricky remit of improving communication between these two vital stakeholders in our industry.  When I joined EuRA 20 years ago there was a great deal of negative feeling from the DSP’s and I’m really delighted to be part of this initiative.  There is no doubt that the tone of the discussion has improved immeasurably over the last two decades.  EuRA is able to provide an impartial forum for open debate and we hope to widen this out to the delegates at the Dubrovnik conference.

Each year we support a charity operating in the city or country which hosts the EuRA International Relocation Congress. 
This is a Special school for children in need which have a form of illness such as Down syndrome, cerebral paralysis, and other forms of learning disabilities.  This school is funded by the state with the minimum funds and it does not receive donations very often.