Coaching Approaches in Mobility

Coaching Approaches in Mobility

A revolutionary, university designed programme for the relocation industry

This revolutionary programme was jointly developed by EuRA and The International Centre for Coaching and Leadership Development at Oxford Brookes University and is now being delivered at no cost to EuRA Members on the EuRA Academy.

We know how expensive in both time and money attending external training can be and this is why we designed this programme to be totally online. There are 4 Programmes, each consisting of 3 subject areas, 12 subjects in total.


How it works

There is a comprehensive printable guide to the programme which outlines exactly how it works and what is involved in each module.  To download a copy, click here

Our primary trainer Dr Carmelina Lawton Smith introduces the programme in this short film.

What do I get?

  • Certificates for each programme undertaken
  • A final Certificate in recognition of successfully completing the CAM Programme of Relocation Coaching
  • 50 MIM+ points for each Programme completed;
  • A specially developed Managers' Toolkit to help reinforce the learning aims in the workplace;
  • All reading, study and activity materials delivered via the Online Learning System.

Programme A

Module 1 - Introduction to Coaching and the GROW Model
Coaching is based on two principles; raising a persons’ awareness of what they can achieve and then enabling them to reach their goals. This module looks at the GROW model in the relocation context and helps relocation professionals to identify the needs of the client and work with them to get the best possible outcome.

Module 2 - Coaching Skills
The relocation business relies on our exceptional communication skills. When working across cultures, be it with customers, suppliers or other business contacts, clear communication is a great asset. The aim of this module is to give delegates control over interactions to ensure they build effective working relationships with others.

Module 3 - Transactional Analysis Part One
Within the relocation industry we meet a variety of people and often work with challenging personalities irrespective of their culture or nationality. This module introduces the Transactional Analysis Ego States model which can be used to understand and manage interactions with individual clients.

Programme B

Module 4 - Roles & Responsibilities
In some cases, the amount of work we are paid to do versus the amount of work we know they need, are very different things. How do we reconcile what we know transferees need, but we are not paid to deliver? In this module, the focus is on building trust while establishing boundaries that enable effective working.

Module 5 - Giving Feedback and Challenging Supportively
When giving feedback, there are good strategies and great strategies! This module will look at how feedback is best given in order to help our clients realise their goals. We will look at how to manage a potentially difficult situation and learn to supportively challenge our clients.

Module 6 - Learning
Some of us are experience driven, some of us are more reflective. Knowing where we are strongest in this cycle helps us to identify where we can sometimes learn more. Conversely, being able to identify where our clients are strongest in this cycle helps us to work more effectively with them.

Programme C

Module 7 - Handling Change
Change management is absolutely key to the relocation process and knowing how change impacts on the individual is the focus of this module. The module examines the latest research in neuroscience and look at patterns in the social environment and how we respond to them, using a new model to put this theoretical framework into professional practice.

Module 8 - Emotional Intelligence
Emotional Intelligence describes the capacity, skill, or the self-perceived ability to identify and assess the emotions of ourselves and others, as well as learning how to manage them. In relocation, the application of this module to our professional practice is particularly evident.

Module 9 - Positive Focus
The language we use with clients is critical. When guiding transferees and families through transition, it is essential that their expectations are positively managed. This module looks at the difference between positive thinking and positive focus and stresses the importance giving transferees a feeling of positive, personal power.

Programme D

Module 10 - Transactional Analysis 2
Following from recognising ego states, this module delves deeper into recognising and matching, or moving, people from one ego state to another. Using the skills of listening, communicating, positive focus and recognition, this module applies the skills learned. In relocation, being able to move between ego states is crucial to getting to the core of the clients' needs.

Module 11 - How Not to Start and Argument
This may seem obvious, but when we work across cultures, social norms differ greatly. Conflict resolution is an essential skill in relocation and this module provides a valuable toolkit to identify areas of conflict and how to work in a person centred way to enhance communication and limit flashpoints.

Module 12 - Cultural Competences and Personal Development
EuRA and Oxford Brookes University have formalised a set of consulting competences; a best practice guide for relocation consultants. The Relocation Coaching Programme has delivered a set of usable and transferable skills and this module consolidates that learning into a best practice toolkit for the delivery of on the ground relocation services.